Inner started as a meditation app with strong ratings on the Apple Store. However, its founder, Diego Silva, wanted to evolve the app by introducing an AI therapy agent to help users improve their mood on a daily basis. I collaborated with him to conceptualize and test this new direction for the app.
Zoomi is a social network with a mission to showcase the authentic connection between pets and their owners, offering tools designed to enhance the sharing of special moments with our furry companions. My goal was to redesign the app and refine the user experience of its core engagement features. The app was launched in Brazil and China and has seen consistent growth since its debut.
Enel is the largest energy distribution company in Latin America and serves over 23 million customers, with a global reach of 67 million customers, providing electricity and natural gas across Europe, North America, South America, Asia, and Africa. In 2022, I was hired by the Italian agency I-Mille to assist in redesigning the Brazilian app while adhering to the global design standards.
SmartDocs helps companies and municipal offices with high volumes of physical and digital documents store and organize their files intelligently. This product, developed by Myndware, also leverages its low-code technology.
ProAK is a technology company offering web3 development software for corporations. My challenge was to create products within the development environment to support corporate tech teams in implementing web3 products into company operations.
Emasters is an online platform for creating game competitions and tournaments in titles like League of Legends, FIFA, and Rainbow Six. They have partnerships with Ubisoft, IBM Watson, and others.The startup initially launched as a desktop app to enable anyone to create friendly competitions. However, the app faced usability issues and was limited to desktop users. In a strategic shift, they pivoted to focus on helping streamers grow and engage with their audiences by creating online competitions.
Outoo was founded by Fernanda Mourão, a Brazilian entrepreneur who advocated for remote work well before it became popular. Outoo (out of office) web app was designed to unite various workspaces for people seeking alternatives beyond the traditional home office, coworking spaces, and company offices.
“Victor did an excellent job understanding the project scope and executing it quickly and on time. He grasped the requirements and was willing to accommodate any changes to improve the designs. Anyone can trust Victor if they want the work delivered as promised.”
Vlad Balan
Senior Product Designer at Google
“Our challenge was to deliver a website in a week, and all we had in our hands was the copy and an idea. It was a wonderful surprise to find out that Victor could design and develop the website in Webflow that fast. He is fast without sacrificing quality and attention to detail. Also, he respects our requests as well as he makes good suggestions when needed. ”
Harsh Patel
Founder and CEO of Macro
“Working with Victor was an important and eye-opening experience. He brought a perspective that pivoted the project’s solution. He helped us see through the eyes of our users.”
Gustavo Franco
Product Manager at Microsoft
“Working with Victor was great because of his holistic vision and willingness to understand the context, propose ideas, and always be available to discuss needs that might not even be in the scope. It feels like a partnership you can rely on throughout the entire process. I’ve rarely found design professionals with this approach, which is why I want to work with him on other projects. ”
Fernanda Mourão
Founder of Outoo / Outoo Labs
“Victor is a standout designer whose skill and experience were clear from day one. Unlike many designers, he understands how design drives real business impact. I’ve worked with him on multiple projects and have always been impressed by his ability to ask the right questions, stay proactive, and move fast with little guidance. He translates product visions into clear problems and elegant solutions—always with the end user in mind. I recommend Victor to every colleague (but never to competitors).”
KJ Prince
Founder of DoubleTop
“Victor Luna designed the landing page for ValidateMySaas which has been converting well. Working with Victor was a breeze. He was quick to understand what I'm trying to do with VMS, who I'm trying to help, and was quick to deliver this super professional design.”
Scott Arnold
Founder of ValidateMySaas
I started designing in 2009, driven by curiosity and a love for problem-solving. After studying HCI at SENAC and working across graphic and front-end roles, I co-founded two studios, gaining hands-on experience with clients and mentoring. Over time, I shifted focus to Product Design and high-fidelity prototyping with Framer. Discovering Design Sprints brought everything together—strategy, speed, and clarity. Today, I run Remote Design Sprints with clients worldwide to help turn bold ideas into validated products.